SEO & PPC Marketing Manager

834544 | E-Commerce

South West | £30000 - £35000 per annum | Permanent

SE0 & PPC Manager
£30,000 to £35,000
Gloucestershire

Our Client is seeking an experienced SEO & PPC Marketing Manager to work with the Head of E-Commerce and his team to develop and expand a global search optimisation strategy and work with a number of UK and internationally based agencies for PPC campaigns across the business.

This role is pivotal within the business so candidates will need to be comfortable with dealing with senior management and be a true online specialist.

Key accountability's include: Plan and manage content provision and data optimisation; plan and manage link development strategies; manage 3rd party suppliers; review and report on link development; analyse search traffic and customer acquisition; identify search optimisation opportunities.

Successful candidates will possess a wealth of experience managing SEO strategies within another fast moving, commercial business. The ideal candidate should also be able to build a good working relationship with a number of PPC agencies and have proven previous experience in managing these agencies, controlling and setting budgets and spend, optimising PPC spend and be pro-active in managing performance and analysing all data across all sites.

Main Responsibilities

*The candidate will be primarily responsible for optimisation of site content & link development
and all PPC activity for the business.
*Plan & deliver content provision requirements based on commercial aims and keyword research
*Copywriting for product and content optimisation
*Develop relevant links to the website (which must deep linking)
*Responsible for link development in all its guises
*Manage 3rd party translators
*Report link velocity and link status/churn rate
*Report on keyword traffic and conversion/revenue
*The management of budgets and spend for all PPC accounts
*Extensive use of Google Analytics and Google Adwords accounts

Requirements

*Extensive experience in SEO and link development.
*Extensive experience in PPC management
*Comfortable managing a number of different projects at one time and maintaining a high
quality of work throughout.
*Excellent written English
*Excellent attention to detail with a creative hands-on approach.
*Strong decision-making, organisational, planning and problem-solving skills.
*Excellent project-management and time-management skills.
*Ability to work well independently and within a team environment.
*JavaScript (preferred but not essential)
*Ability to lead and develop agencies for PPC and SEO

If you feel that you match the requirements listed above and wish to be considered for this role then please send your CV to Mike@isluk.co.uk or follow the link below.

Please contact Mike MacGregor for further information.

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